Category Archives: CSR Theory

Responsibility Reporting: A Glance at Starbucks

Net Impact Professional Chapter hosted “Starbucks in Focus” at the Starbucks headquarters on Thursday, May 12. The discussion focused on the tenth annual Global Responsibility Report (FY2010) that was released in April. The Vice President of Global Responsibility, Ben Packard, … Continue reading

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Models of Corporate Social Responsibility Part 4 (of 4): Social Activism

Finally, the fourth model of Corporate Social Responsibility can be called the Social Activist Model.1 Much like the Social Demandingness model, this model assumes that corporations are responsible to the whole of society. Proponents of both of these models argue … Continue reading

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Models of Corporate Social Responsibility Part 3: Social Demandingness Model

Understanding the four theories of CSR is essential to shaping a CSR program because it helps to lay out the aims and mission of the corporation. In comparison with the other two theories that I’ve described, the Social Demandingness Theory … Continue reading

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Models of Corporate Social Responsibility Part 2: The Stakeholder Model

This is the second post in a four part series on Models of CSR. Proponents of the Stakeholder Model argue that the company should be driven by the interests of their stakeholders, rather than the interests of the stockholders alone … Continue reading

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Models of Corporate Responsibility Part I: The Classical Model

In his book, Corporate Responsibility and Legitimacy, James Brummer describes the four theories of CSR. By understanding these theories, we can analyze the CSR work of specific corporations more carefully—see what they contribute to society and assess the strengths and … Continue reading

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CSR: Irrelevant and Ineffective?

In his recent WSJ article, Aneel Karnani makes a controversial argument against Corporate Social Responsibility (CSR). He defines CSR as the increasingly popular idea “that companies have a responsibility to act in the public interest and that they will profit … Continue reading

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